ABOUT US
We Built MeasureMetrix (MMX) for Franchises
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What gets measured, gets done. This is a common notion that placing focus and attention on measuring specific aspects of performance or progress increases the likelihood of achieving positive outcomes in those areas.
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Franchisors and franchisees must work together to track and measure Key Performance Indicators (KPIs). By working together to monitor and analyze these key metrics, both parties can ensure the continued success and growth of the franchise system.
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We are thought leaders and advisors. We collaborate and seek to understand your goals and initiatives related to measurement and improving performance. If inhibitors to your goals are performance-related (before results happen), we will help you leverage MMX frameworks for tracking and managing KPIs at points when you can control outcomes.​
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"We collaborate and strongly believe in 'solving' not selling."

OUR TEAM
TODD QUARFOT
Founding Partner/CEO,
Business Development​

Todd is an entrepreneur and leadership advisor with a strong passion for helping business leaders who have committed their livelihoods to the franchise industry. For over 15-years he has been working with over 100 franchise brands as a supplier, IFA member, and C-level executive. Todd brings his expertise in process management and benchmarking to the forefront as he believes in realistic goal setting and establishing a consistent approach to drive performance and get results. He brings a 'fresh start' mindset to all client engagements and delivers a significant level of 'get stuff done'.​
DAVE SCHLOSSER, PhD
Partner/President,
Benchmarking & Data Analytics

Dave is a seasoned consultant and advisor with a proven ability to transform data into actionable strategies. His unique blend of academic rigor and real-world experience, spanning higher education, financial marketing, and strategic management, allows him to offer invaluable insights to organizations seeking data-driven insights for decision-making. Dave is a dedicated problem-solver who leverages his deep understanding of data analytics and organizational leadership to guide businesses toward success. His approachable nature and passion for clear communication make him an invaluable asset for any consulting project.
GRADY LEE
Senior Advisor,
Franchise Operations

Grady is a driven leader and results-oriented consultant with a passion for empowering individuals and businesses to achieve their full potential. His background in strategic IT project management and successful franchise entrepreneurship provides him with a unique perspective on driving growth and fostering success. Grady believes in building strong, trust-based relationships, and his "people-first" approach ensures a collaborative and impactful advisory and optimization experience.